Nolan Bushnell founded Atari in 1972, sold it to Warner Communications in 1976, and was eventually ushered out of the company in 1978. The writing had been on the wall for awhile, for the man who had kept Atari alive by constantly innovating, by constantly swimming forward in a sea of ravenous competitors. By then, Atari had gone from a company about innovating to a company about marketing past successes, and that attitude eventually helped sink the entire industry in 1983-84. What Nolan Said:
Quote comes from a 2007 interview of Bushnell by Benj Edwards for Vintage Computing and Gaming.
Image is of Bushnell at the Campus Party Brasil Expo in Jan. 2013. By Camila Cunha.